Tag: internet

Viral marketing is a new term that first flourished in the internet around the 90s. Although it is derived from viruses which are something people definitely avoid getting at all costs, our technology savvy generation is informed of its meaning due to constant exposure. Older folks should be more familiar with its predecessor, the word of mouth. Viral marketing and word of mouth both involves people spreading a company’s product information, or idea however viral marketing exceeds its predecessor by leaps and bounds when talking about the extent of spread due to the wide scale reaches of the internet. The common ground between virus and viral marketing is that they both multiply exponentially. If your viral marketing is extremely effective, it is plausible to get thousands or even millions of…